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Our pedigree.
MMI Automotive | About us
 

MMI is a leading UK provider of computer
based automotive dealership business
management and marketing software
systems for motor manufacturers and
car dealerships.

MMI was originally formed in March
1981 as Signal Limited. In 1993 the
Company was acquired by Lynx Group
plc and subsequently changed its
name to Lynx Automotive Systems
Limited. MMI was formed when the
company was sold to its management
team in 2001.

We pride ourselves in being leading
Automotive Dealership Management System
(DMS) and Customer Relationship Management
(CRM) application suppliers to both motor dealers,
motor dealer groups, and manufacturers. We have a proven UK and European distribution capability. Recent enhancements to our services have included a range of web-based and e-media marketing and customer services solutions, to complement our existing web site design service.

 

We operate from two UK sites with our
head office in Swindon and a satellite office
and training facility in Peterborough.

Our successes are based on a clear
understanding of what a
manufacturer or dealership needs
from its DMS and CRM systems and
the delivery and implementation of
bespoke software and hardware
solutions to meet those needs.